Diarise your horse’s weight loss and star in a national magazine
New ‘Diary of a Slimmer’ initiative is a part of feed brand’s mission to end equine obesity
The SPILLERS™ brand is giving owners of overweight horses or ponies an exclusive opportunity to star in a national magazine, simply by keeping a diary of their equine’s weight loss journey.
The inspiring new initiative ‘Diary of a Slimmer’ is a part of the feed brand’s mission to end equine obesity in the UK by 2035.
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“We want to work with dedicated owners of overweight horses and ponies, who are committed to making 2024 the year they really get on top of their horse's weight,” said Bella Fricker, Senior Social Media Manager at Mars Horsecare, home of the SPILLERS brand.
“Our 'Diary of a Slimmer' project is a unique opportunity for owners to help their horse lose weight. We will provide personalised support and give diary keepers the chance to share their success and inspire others by starring in a national equine publication - what horse owner wouldn’t love to see their beloved four-legged friend in print?”
Diary of Slimmer is one of many ways in which the SPILLERS brand is helping to combat equine obesity. The manufacturer is continuing to invest in scientific research to provide evidence-based advice and practical management and feeding tips for horse owners with overweight horses and ponies.
From a hands-on perspective, the brand set up the SPILLERS™ Slimmers’ Club three years ago. This Facebook group is host to a wealth of advice, insider tips, and motivation, backed by the brand’s science as well as others’ success.
The SPILLERS brand also works with Your Horse Magazine on their monthly double page spread - Fit Not Fat - which is where the most inspirational Diary of a Slimmer stories will be featured.
To participate in the Diary of Slimmer, horse owners need to submit monthly photos, weigh ins (using a weigh tape) and body condition scores. Some of the best weight loss stories throughout the year will be showcased in the Slimmers' Club to help motivate other owners too.
As the year comes to a close, some of the most engaging stories will feature in Your Horse magazine. A final feature will include a diverse range of horses and ponies to demonstrate that, regardless of size or breed, healthy weight loss is achievable.
To get involved visit https://www.spillers-feeds.com/diary-slimmer
To find out more about the SPILLERS range, contact our Care-Line on + 44 (0)1908 226626 or visit www.spillers-feeds.com.